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Best SEO Experts to Follow on YouTube in 2025

YouTube is a great place to see SEO experts in action, with practical videos to help you implement advanced tools and to keep you updated with the latest search ranking trends. However, with over 60 million content creators, looking for niche experts might feel like searching for a needle in a haystack. That’s why we have compiled a list of SEO experts worth subscribing to on YouTube to make your search easier.

 

James Dooley

James Dooley is widely seen as the leading SEO expert due to his in-depth knowledge and hands-on approach to search engine strategies. James creates engaging video content to appeal to all his 500k+ YouTube subscribers with a mix of podcast-style interviews with industry professionals, how-to videos, and short-form reels with quick-fire tips. check out jamesdooley.com to connect with him on all his social media channels as well as see his work in action. 

 

Karl Hudson  

Karl Hudson is another SEO whiz with a super engaging and informative YouTube channel with weekly videos all catered to exploring the work of search engine ranking, and advanced tools and discussing the topic as a whole. With video podcasts, collaborations and binge-worthy shorts; Karl has made it even easier to brush up on your skills to ensure you’re staying ahead of the curve. 

 

Craig Campbell

Another popular SEO content creator on YouTube is Craig Campbell, all thanks to his no-fluff approach when discussing trends and ranking tools. Craig also has a popular digital marketing podcast on his channel with plenty of collaborations with other SEO experts sharing all their tips and tricks that you can add to your watch next que.

 

Kasra Dash

Kasra Dash is another SEO hard-hitter with an impressive YouTube channel stocked full of videos that dive deep into the world of technical SEO, affiliate marketing and boosting web traffic. Kasra posts regularly on his channel, so you’ll easily be able to stay updated with the latest industry trends. 

 

Julian Goldie

Are you interested in finding out more about how AI can work with SEO? If so you’ll want to check out Julian Goldie on YouTube, known for his AI-focused approach to content and backlink strategies. Julian’s channel can help you understand how AI automation can set your content apart as well as integrate it into your SEO strategies. 

 

Brian Dean

If you’re an SEO novice looking to broaden your understanding then Brian Dean’s channels have a backlog of 100+ videos that can enhance your understanding. When you’re ready to expand your knowledge of SEO even further, Brian also covers link building, content marketing and page optimization.

 

Aleyda Solis

Do you like podcast-style videos where you can get insight from a group of experts all at once? If so, then you’ll want to subscribe to Aleyda Solis’s channel, Crawling Mondays by Aleyda, where she regularly has guest speakers sharing expert advice on everything from how to improve mobile site performance to enhancing global search visibility. 

 

Matt Diggity

Matt Diggity is another prominent creator within the SEO industry, known for focusing his channel on affiliate marketing as well as niche SEO. If you’re building a niche website or looking to incorporate affiliate marketing for ranking, then Matt has plenty of videos on his channel to guide you. 

 

Koray Tuğberk GÜBÜR

Koray Tuğberk GÜBÜR’s YouTube is ideal for anyone looking to broaden their understanding of semantic SEO for their own online content or to brush up on their understanding of the topic. Koray’s videos include detailed case studies, guest speakers and SEO consultancy offering a unique perspective on improving rankings in search results. 

 

Jacky Chou

Jacky Chou’s channel is ideal for anyone looking to tune their digital marketing with advanced SEO tools. Jacky’s videos will show you how to implement the most suitable strategies, in raw real-time videos to show you exactly how implementing SEO tools can be done.